Our article Profitable Social Media Marketing lifts the lid on some of the world's most profitable social media marketing campaigns, so in the interest of keeping this article focused purely on SEO, in this section we'll look only at the ways to maximise your ranking using social. The more searches …

With all that said, "keywords" as a concept are still valuable-they've just evolved as a form of understanding your users. Use software like Adobe Photoshop and you can compress image file sizes from 3MB down to 250KB without visual loss in quality, by using Photoshop's save for web feature. Other …

The demand for digital marketing services has skyrocketed in recent years as more businesses ? B2B and B2C ? have shifted marketing spend away from traditional tactics. Google loves displaying reviews in search results. Considering who you really are (from a travel perspective at any rate) and what you really enjoy seeing …

Data must be sliced and diced from different dimensions to show trends. Creating a plan of works for improving your search engine rankings or identifying why a website isn't ranking well isn't always straight forwards. The black green screen is almost 50 years old, but it’s not outdated. There …

Now that you Regardless of how good your content is, it won't be effective if the web page does not load quickly or if the user interface is complex. The purpose of a short url is actually focused on serving heavy traffic sites, and not everyday internet users. Still, Intersol …

However, if session IDs are appended to URLs, it's easy to fix this by canonicalizing the session ID URLs to the page's core URL. Enhancing your website's on-page SEO elements is only half the battle. Visually, I prefer handcrafted new rocking horse . Similarly, Article Listings possible that a major site …

Make sure all your website images have alt tags to describe them to search engines. Organic search traffic is the absolute best traffic to have, because it coverts even better than Paid Search and costs less over time. Typically, people visit Google to help them solve a problem or they're …

Value propositions rarely entice someone to make an immediate purchase all by themselves. This is understandable, as it is the foundation of their search business. But, content related to Christmas or Thanksgiving, may bring you traffic during those holidays, no matter the year. I'm not a big fan of manufactured …

Authority is built by earning links, or what some refer to as votes, for your website and is one of the quickest ways to rank quickly in Google. This is accomplished by creating great content that provides so much value that other high-authority websites reference it. The search engine optimization …